About Jerusha Gray

Systems thinker, builder, and RevOps practitioner who turns operational complexity into clarity

I'm a MarTech and RevOps specialist with a passion for building systems that actually work. My background spans product operations, marketing automation, data architecture, and process design—all unified by a single belief: operations should be invisible when they're working right.

Over the years, I've designed automation workflows, built documentation systems, architected data pipelines, and created tools that help teams move faster without breaking things. I work at the intersection of strategy and execution, translating complex business needs into structured, scalable solutions.

I believe in clarity over convenience, systems that serve people, and designing for the next person who inherits your work. Whether I'm building a custom app, designing an automation, or architecting a data model, I'm always asking: how do we make this simpler, clearer, and more maintainable?

What I'm Great At

Systems Thinking

Seeing the connections between tools, teams, and processes. Designing architectures that scale.

Measurement & Analytics

Building trustworthy data models, defining meaningful metrics, and creating dashboards that drive decisions.

Automation & Integration

Designing workflows that reduce manual work, eliminate errors, and free teams to focus on what matters.

Cross-Functional Alignment

Translating between technical and business stakeholders. Creating shared language and understanding.

Product Strategy

Bringing product thinking to operations. Defining requirements, prioritizing features, and building for users.

Documentation

Creating clear, structured documentation that helps teams understand, maintain, and improve systems.

Tools I Use

HubSpot
Salesforce
Zapier
Make
n8n
Notion
Segment
Snowflake
SQL
Vercel
Next.js
React

And more: Segment, Amplitude, Looker, Tableau, dbt, Fivetran, Census, Hightouch

What I Believe In
  • Clarity over convenience — Do the hard work to make things simple
  • Human-centered operations — Systems should serve people, not the other way around
  • Trusted data — Data without trust is just noise
  • Invisible operations — The best ops feel effortless to everyone else
  • Scalable architecture — Design for the future, build for today

What People Say

She can easily collaborate with teams and stakeholders across the organization.
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Arianne Hageman

Marketing Manager EMEA at SkyKick

Worked with Jerusha

She immediately had a positive impact not only on her team but on Product Engineering as well.
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Thomas Eaves

Head of Engineering at Tivity Health

Worked with Jerusha

She is professional, fun, and an absolute pleasure to work with.
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Jennifer Lynds

Channel Marketing Leader at SkyKick

Worked with Jerusha

She delivers up-level presentations and collateral with impeccable clarity.
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Cait Espe

Director of Customer Experience at Walla

Worked with Jerusha

Jerusha embodies the epitome of customer service.
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Rebecca Pillon

Strategic Leader

Worked with Jerusha